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Mobile Conversions on WooCommerce Store

Quick Guide to Maximize Mobile Conversions on WooCommerce Store

Whether you’re an online or offline store owner, both urge for more and more conversion. And if you are a WooCommerce store owner, expecting more is only fair. If you say, you already tried for a full bag of conversion hacks, and still not getting it 100%. Then you might miss the fact that 50% of users are searching from mobile devices. Yes! WooCommerce Mobile conversion is what you’re missing out.

In this unstable world of transformation, the use of the same technical steps can’t make you sustain. In this article, we will guide you on how you can quickly maximize mobile conversion for WooCommerce stores. After all, you don’t want to miss mobile users that are increasing daily.

But foremost, before guiding you for optimization, let’s know mobile conversion a little more.

Definition of Mobile Conversion- When your website visitor takes a desirable action, while he/she drops-in via mobile devices, known as mobile conversion. On the other side, the mobile conversion rate is the percentage of mobile device users from the total number of users who saw your site.

The higher the percentage goes, the successful is your mobile marketing strategy. If you have a robust mobile marketing strategy, you have more people to convert in profit.

Now when you might know that mobile conversion is a big part, so do WooCommerce. Now just imagine, what would you call a combination of both. That is what we are guiding you for.

Guide to maximize mobile conversion rate- 

Rapids mobile site- It’s no more a secret that more than 30% of users won’t wait more than three seconds for loading a site. It would be better to focus on the Start Render Time (time that something takes to appear first visual change) for fast mobile conversion.

How to do that? 

  • Consider the theme and mobile design
  • Support the best Google method to enhance website speed
  • Enter URL in Google’s mobile page speed checker
  • Set up caching plugin and system
  • Image optimization
  • Consider the content delivery network

Use mobile responsive WordPress theme- Use a custom WordPress theme, to optimize your site speed. Remember that always choose the theme that fits best to your screen size.

How to do that? 

  • Analyze the theme demo on any mobile device, as obviously for every user you can’t analyze with your device. When you check your website for each device only then you examine whether it is cutting for any drive or not.
  • Find out the mobile responsive features of your site. It mostly depends on responsive design.
  • Execute the theme-demo through Google mobile-friendly testing tool.
  • While selecting the theme check for rating, reviews, and comments.
  • Look for if the theme is perfectly compatible with WooCommerce and how it works for mobile devices.

Improved website design for mobile devices- The first impression is always important. And if you believe that too, enrich your site design today. A recent survey on website design states that 94% of users’ first impression relates to your website design.

How to do that?

  • Check for how your site design processes on mobile devices.
  • Compute the user’s flow to check if the users are getting appropriate information from your site design.

Ease to use for mobile devices- If your website is difficult to handle, then you might cost it with your sale and drawing conversion rate. Follow the number of tips that can help you to make your site easy to go.

The number of tips:

  • Improve on-site search via adding live search, filters, and indexing.
  • Easy product comparison. We suggest you use the “Product Compare Plugin” of Woocommerce.
  • Improve site navigation so customers can filter by attributes such as size selector, swathes.

Use video content- Visuals are more strong to memory than any other thing. Especially if you are using videos, then profit is on your way. In the case of mobile conversion, videos are the best way to show your products, as 90% of customers link to view videos on mobile devices.

Why use video?

  • 79% of buyers prefer videos instead of reading the information when it comes to products.
  • 84% of buyers buy a product after seeing videos.

Enhance the checkout process- Wherever from customers drop-in, the checkout process matters for everyone. Most of the time, when mobile users search, they are quite in a hurry. In such a way, if they are shopping for something a rapid and easy checkout process is what they demand.

How to do it?

  • Decrease the check out process, try one step checkout
  • Include progress bar and visual signal to display the process
  • Add guest check for both purchase without register and save the specification

Focus on push notification and SMS- From 75% of received mobile text messages, almost 45% of the theme highers the response rate. So it can be said both push notification and SMS are proven to increase conversion.

And if you want to gain mobile conversion, don’t forget to blent in this major aspect. Sms(s) is easy to glimpse rather than emails, moreover. you can encourage them to opt into emails.

Simplify the mobile menu- Small screens with giant menus can create complications. So you don’t want to confuse your customers, add some symbols such as arrows, and following bars.

Menus to use:

  • Hamburger menu- The vertical three lines (head of each other) that hide the entire menu into it. This is the best option for those websites that have several pages to show.
  • Tab menu- Looks the same as common desktop navigation and general list menu items and is used
  •  for websites with fewer links. With this menu, visitors don’t have to scroll up-down or left-right.
  • Floating action menu- FAB performs both primary and most common action on site. It appears in front of the screen content. Typically, the shape of this menu is circular.
  • Dropdown menu- The menu stays at the top of the page and drops down only when it is clicked. As compared to the hamburger menu, it takes more space but can easily be seen by the users.

Over to you!

We are sure, with this quick and to-the-point guide, now you can maximize mobile conversions for your WooCommerce store. However, for more, having an experienced WordPress development service on your project is the same as having experts on your side.

WordPress Security

WordPress Security – Tips and Strategies to protect website from hackers

Google blacklists 50,000+ sites every week due to malware. Isn’t it enough to understand that security is a critical part of your site? Thinking that being a WordPress website owner, you are secure on WordPress security matters. Well! Catch this one! A security plugin reported in 2018 that, “90% of its cleanup requests were from WordPress only”.

However, WordPress security is assured by hundreds of WordPress developers. And they do a regular audit site security and make sure it is safe.

Some smashing WordPress security stats you need to know before stepping further are:

  • 41% of attacks were caused due to WordPress hosting platform vulnerability.
  • 44% of hacking is caused due to outdated WordPress sites.
  • 52% of WordPress attacks are related to WordPress plugins.

High-priority WordPress Vulnerabilities

  • DDoS (Distributed Denial of Service)
  • Backdoors
  • Pharma hacks
  • Malicious redirects
  • Brute-force login attempts
  • Cross-site Scripting (XSS)

From all upper given vulnerabilities, DDoS is the most critical one. And If you want to know how to protect from DDoS vulnerability, click the link you just saw.

WordPress security guide 2020: How to secure your WordPress site?

WordPress is secure for most of the parts, but often called a not so safe platform for businesses. That may be due to the use of outdated WordPress software(s), nulled plugins, bad credential management, broken system administration, and lack of security and web knowledge.

In this article, we will talk about some usual yet major WordPress security issues and know the tactics to resolve.

Security hacks (No coding required)

Take WordPress site backups- At the end of the day, nothing is fully secure so as your WordPress site. In such cases, backups are the first wall of defence to tackle site security issues. Whatever your site faces, at least not the pain of recreating site data and content.

How to backup site data?

  • Use free or paid WordPress backup plugins but keep in mind that take a full site backup.
  • Try to keep it on remote locations (Cloud services) rather than hosting accounts.
  • Use backup plugins such as VaultPress, UpdraftPlus, BackupBuddy.

Use best security plugins-To have such a system that regularly keeps an eye on your sites’ on-goings, is a blessing. The security plugins are the same. They keep examining everything from the failed login attempts to malware scanning and file integrating monitoring.

How to secure WordPress sites with security plugins?

The best free security plugin Sucuri Scanner tops the list. After activation, the first thing you should do is:

  • Go to Sucuri menu at WordPress admin
  • Generates a free API key (It will enable many vital security features )
  • Click on hardening tab at the setting menu
  • Appy hardening (It will lock the most Vulnerable areas of your site)

Assure security with WAF- Web application farewell (WAF) works as a security layer and prevents malware traffic before it reaches your site. There is a various level of WAF such as:

  • DNS level website farewell
  • Application level farewell

The best WAF we want to suggest to you is Sucuri and Cloudflare.

HTTPS(HTTP+SSL) Certification- SSL(Secure Socket Layer) is a protocol to code data between users’ browsers and your website. It makes it harder for invaders to steal the information.

How SSL works?

  • Browser request a connection
  • Server sends the certificate with a public key
  • Browsers check for certificate validity
  • Hide (convert in code) via public key
  • Server decodes data via public key

When it comes to WordPress, many hosting companies offer free SSL certificates.

If you follow at least the non-coding ones, you’ve already a bit secure. But for more solid security, keep moving and check out the coding-required security hacks.

Security hacks (Coding required)

Change default admin name- Like good old days, if you are still using the default admin names that are like “admin”, then it’s high time to change them.

You must be thinking of how it requires coding? Well, while installing WordPress, it asks for a custom user name. However, if WordPress doesn’t allow you to do so, try it like this way:

  • Create a new admin username and delete the old one
  • Use the user name changer plugins
  • Update user name through phpMyAdmin

Limits the login attempts- By default, one can perform many attempts to log in. It runs-up hackers chances to guess your credentials.

However, if you are using the beforehand mentioned “failed login attempts” security plugin to secure your site, then your site is secure.

If not, then install one to control your website’s login attempts. Moreover, you can enlist an expert WordPress Development Service for it.

Add 2FA(Two-factor authentication)- 2FA is self-explanatory. While login, you need to cross through two verifications. First, you have to login through user name and password and second authenticate from a separate device.

For example, you have seen this to Facebook, Twitter, Google and many other famous sites while login.

How to apply two-factor authentication?

  • Install 2FA plugin
  • Install 2FA app on your phones such as Authy and LastPass authenticator
  • Ask you to scan the barcode while login


We at, closely working on our clients WordPress site security issues and want you to take care of them too. There is still so much remaining that you need to look for your WordPress website security.

If you are looking for a reliable WordPress development company to perform these upper given and other security hacks for you, contact us today!

WordPress vs Squarespace

WordPress vs Squarespace – Which Platform Works Best to Build Websites?

In the run of WordPress Vs Squarespace, if you ask which one should choose? Then our short answer would be “it depends!” Both of them are on fire. WordPress powered 34% of Website, and in this era of the digital revolution, it will rise only. Squarespace, on the other hand, grew 114% this year from its previous position of 1.5%.

Don’t go with the percentage of shares there is so much you should know further. But before comparing these two biggies, you should write down the needful website requirements, such as:

  • Website Goal
  • Required Website Features
  • Budget
  • Security
  • Preferable coding language

After knowing these points, you can choose the platform which would best suit you.

Site building platforms opt how smoothly you can build your website in future. Remember, before buying, an in-depth performance analysis is much needed. And here we’re doing so.

In this article, we will discuss both of them in detail and know whom you should choose for your website building.

Let’s start from the roots!

Everything you should know about WordPress

WordPress has two versions: Hosted WordPress and Self-hosted WordPress. In hosted WordPress website files are stored in WordPress whether, in self-hosted, you need a domain name and WordPress hosting. To get a clear idea on both, let’s break them and know in parts.

  • Hosted WordPress- Given by, hosted WordPress is the same as a Squarespace website builder. With access to a broad range of features, you can buy it at monthly prices. However, it’s not a packed deal as Squarespace, but allows third-party tools, and works more flexibly than Squarespace.
  • Self-hosted WordPress- It is a piece of software that is downloaded from And you can install it into your web server. The open-source platform has freely available codes and can be modified easily. This very flexible tool can customise sites to a board degree. If you have an expert team of WordPress developers, an incredible website is guaranteed. Just with hosting cost, you can install a free WordPress website.


It’s Productive features made it a platform for 455 million websites in 2020.

Everything you should know about Squarespace

A SaaS (Software as a service) website builder, works with monthly payments. With this website builder, you get everything you need to build and maintain a site, such as:

  • Template
  • Hosting
  • CMS
  • eCommerce features
  • Support
  • Domain name
  • Email campaigning tool

Apart from these features, you also don’t need a knowledge of coding languages(CMS or HTML), as it has a code-free system.

Maybe this is the reason that over 1 millions of websites hosted by Squarespace in 2016, which is increasing with time.

WordPress Vs Squarespace: Feature comparison-

Platform features WordPress Squarespace
Ease of use Best for first-timers and non-techies with its easy basic concepts Similar to WordPress, but some customizing options are limited
Theme and templates 55000 plugins are available for every modification and can customize everything that is needed More than 100 of templates, but can’t be combined and has to perform one by one
Extensions and integrations Outstanding WordPress developers community and most of the extensions are fully-functioned Easy integration & customization but doesn’t encompass the robust API plus users have to face restrictions
Blogging preference Open-source free software allows you to build a blog, app and websites plus easy to write, edit and post Allows to import existing WordPress blog, no optimizing single blog page and page title
eCommerce Many eCommerce plugins available, no restriction on product inducement, displaying and selling As payment options, PayPal and stripe could be used only but also has to face country restrictions
Data convenience Build-in tools are available for easy data exploration and images, content, themes and plugins all can be exported Explored- XML file, pages, posts and galleries

Non explored- video, audio, text, product & album pages

Pricing Including domain name, theme, hosting SSL certification the total cost is $23.94/first month and $11.95*12+$11.99/year Including domain, templates, SSL the total cost is $32/first month and $12*12+$20/year
Customer support Available online documentation, tutorial and resource plus paid expert WordPress companies support Paid reliable customer supports offer 24*7 export support via live chat emails and forums

The Final Point!

In a nutshell, from upper comparison, it’s clear that WordPress has many superior features than Squarespace. Whether you ask about pricing, customer support, efficiency, eCommerce, convenience, themes and extension, restrictions are quite clear when it comes to Squarespace.

Hopefully, you got your answer, but still if there is something you are confused with Contact us for WordPress Website Development and support.

wordpress Plugins Boost conversion rate

Best WordPress Plugins and Tips to Boost Conversion Rate

Generating thousands of traffic every day but not revenue? In a business scenario, traffic that does not convert into customers is useless. WordPress website is one of the search engine loving platforms to grab massive traffic. But if you have a WordPress website and are still struggling with drowning conversion rate, you are in the right place. We’re one of the leading WordPress website development services and can help.

According to a website survey, 80% of leads never convert into sales. And 96% of visitors visit sites but are not ready to buy. Isn’t this a clear indication of how wrongly visitors are grabbed to your site without any purpose.

However, thousands of searchers are searching every day for the same intent that your website is all about. So what’s the matter? Hold your horse and know about Conversion rate so you can get a clear idea.

Understand conversion rate and how to calculate it-

Every website has a purpose such as product purchasing, ebooks downloading, forms fillings and so on. If a visitor visits your site and does what you want him/her to do, it increases the conversion rate.

More appropriately, the conversion rate is like a profit % e.g. Number of conversion/Number of visitors *100. More simply, if your website visitors are 100 in a day and 2 of them convert into conversion (fulfil your purpose), that means your conversion rate is 2% for that day.

Conversion Rate Types-

Conversion rate has divided into two categories:

  • Lead Conversion Rate- The percentage of visitors converting into leads.
  • Sales Conversion Rate- The Percentage of visitors converting into actual sales.

What Is A Good Conversion Rate?

Conversion rate depends on some factors such as competition, industry, niche and product nature. However, one recent survey states-“22% of businesses are happy with their conversion rate, as it is almost 7 to 11%”. Where else the average conversion rate of other typical ones was 2.35%.

Good conversion rate is difficult to define, but as per our experience, it should be at least higher than your last month’s performance. To know how you can optimise it and boost your conversion, keep rolling.

Explaining Conversion Rate Optimization

CRO(Conversion rate optimization) is a systematic process to improve your conversion rate, which involves steps, where the experts’ analysis some questions such as:

  • How did users move through your site?
  • What were their actions?
  • What stops them from taking desired actions?

WordPress is packed with some mind-blowing plugins to well-optimise your websites’ conversion rate. Here’s the detail.

Best WordPress plugins to enhance conversion rate-

Optinmonster- It is one of the most overpowering WordPress marketing plugins, it helped many to get subscribed emails, increased sales and growing business so far. With its ultimate popups conversion toolkit, it can turn leads into potential customers. It allows you to create attractive popup forms, email subscription forms, hello bars etc. It works amazingly when it comes to speed and mobile-friendliness. Maybe that’s the reason it tops the list of marketing plugins.


Survey funnel- This survey tool will boost your leads and convert them into conversion with ease. As per its name, it creates automatic survey funnels for result-oriented marketing. And can integrate with almost all popular CRM & email marketing tools.


  • Fully responsive
  • Flexibility
  • Multipage support
  • Autorender
  • Image and video sharing
  • Complete report

Price- $17/month

Thrive leads- It is the lead generator plugin for WordPress, that builds your mailing list faster. It works on your lead building just like a conversion expert, obsessed with conversion optimization. The plugin is created with the all latest tactics to thrive your leads.


  • Amazing easy-to-use Design & Deploy
  • Advanced targeting
  • New-generation & convenient A/B testing engine
  • Actionable insights & reporting

Price- $67/month (when you buy it as a standalone plugin)

$19/month (when you buy it as part of Thrive membership)

Nelio A/B testing- One of the versatile and devastating conversion optimization plugins. With this plugin, you can track, define, and manage A/B tests. It’s also compatible with WooCommerce, you can check for featured images, alternative names, and descriptions for your products.


  • Overpowering A/B testing for everyone
  • Designed as a service
  • Attractive heatmaps and click-maps
  • Cache support and server load

Price- $36/month

To optimise your conversion rate, these are the best WordPress conversion optimization plugins. They will make your conversion process so easy that you can get the results fast.

Final Thought!

No doubt these WordPress plugins, and upper given tips will make your way easy. But for a well-maintained and continued conversion rate hike, having experts on board can make the difference. Hire WordPress Conversion Rate Optimization Service and get the benefits today!

Wordpress DDoS Vulnerability

How to protect your WordPress Website with DDoS Vulnerability?

Every server has limits, and websites can handle so many visits simultaneously only. But if the server goes under pressure somehow, it will stop working soon. That’s how the Distributed Denial of Service (DDoS) cyber attack works. It creates that under pressure situation. We, as a WordPress Website development company, concerned about WordPress websites with DDoS vulnerability and its protection from DDoS cyber attacks.

The most recent DDoS attack was on Amazon Web Services in Feb 2020, when 800 Pound gorillas of everything cloud computing was hit by a massive DDoS attack. In comparison to 2018 DDoS attacks increased 39% in 2019, which is quite scary.

The thing becomes scarier as this cyber attack doesn’t only hit popular websites but small ones too. The attack slows-down websites and makes them inaccessible to users. It makes DDoS attack protection a critical need of time, but before we move towards the solution, let’s know the root cause.

Short insights on DDos attack

The DDoS cyber-attack involves compromised computers and devices to send or request data from a WordPress hosting server. The purpose behind these requests is to slow down and eventually crash the targeted server and website.

DDoS is an advanced form of Dos (Denial of Service). It shut down the network with sending floods of traffic to the target or information that triggers a crash. The DDoS attack occurs with multiple systems planning a combined DoS attack to a single target. The attack took place from many locations rather than just one.

How does this attack work? Know in steps.

  • To carry out the attack; DDoS attackers are required to control the victim’s network. In the process, attackers affect computers and other machines such as IoT devices with malware and turn them into a bot.
  • The attackers then control the group of bots with their so-called remote control called a BOTNET.
  • With the help of this botnet, attackers can send updated instructions to the bot via this controlling method and direct them to work accordingly.
  • When an attacker targets the IP address of a victim, each bot responds by sending requests to the target.
  • It causes the overflow of a network or server and results in DDOS traffic.
  • Ultimately the server stops responding or crashes.
  • How to detect DDoS vulnerability on the WordPress Website?

It’s tough to detect the DDoS attack as it does not show any warning, and also website owners do not regularly browse the website. Most of the cases, owners only get aware when users or customers complain about the malfunctioning. At times you can check for the themes and plugins whether they are creating issues. If not, then you can realize that there is a presence of DDoS attacks.

But keep it in mind that, not only detect attacks but search for a solution, as it can affect revenue and visitors and much more. In the case of DDoS attacks, if you know the sign prior, it is the best way to mitigate. Check out some proven hints.

Monitor the website traffic

Keep monitoring your WP website’s traffic. Check for the sudden hikes in traffic as in DDoS attacks hackers send many requests to WordPress websites. Use Google Analytics to keep an eye on your daily-traffic, as recently Google added real-time data features on it.

You can also install some security plugins to check traffic. If you notice an insane amount of requests in a small time-span, especially when the website is not familiar to that, then it can be a sign of DDoS attack.

Review the website’s data usage

DDoS attacks are known for draining website resources, so keep an eye on the proportion of website resources. However, it’s not that easy to drain website resources as it requires a lot of traffic. To conform DDoS attacks, check for your CPU and Bandwidth. For better protection, don’t wait for DDoS attacks to happen and hire WordPress support and maintenance services.

Proven ways to protect WordPress websites from DDoS attack

Use a content delivery network(CDN) – To handle the website server load, CDN offers a server to your WP website. It will handle WP website speed and server load too. It gives full justice to security and protection from DDoS attacks without damaging the server. It also detaches the uncertain pattern of traffic and works as a reverse proxy.

Disable reset API and XML-RPC in WordPress –In the recent WordPress version, now users can enable the XML- RPC with the default option. It is used to trackbacks and Pingbacks, which is useful for SEO. However, XML-RPC can be compromised easily and become a loop for your website security. So it’s better to disable it. In the same manner, disable your reset API too.

Take services from a secure hosting provider – Server hosting provider plays a crucial role in both security and website speed. A good hosting server can save your WordPress website from DDoS attacks too. A premium hosting plan holds your security at preference.

Download the WordPress DDoS protection plugin – WAFs (Web Application Firewall) can safeguard your website. The security plugin such as WAF will work on many functionalities such as bot blocking, misleading URL, login attempts, and malicious IP addresses.

The final point!

WordPress is one of the most secure site builder platforms. But the immense effect of DDoS attack can’t be neglected. It can flood out the hard-earned websites visitors, reputation and even the whole website.

However, here, in this article, we have given all possible measuring and proven tactics to handle these massive security issues. But if you want experts to deal with this crucial security matter, hire WordPress website support & maintenance.

Wordpress WebP Images

How to Use WebP Images in WordPress Website?

Finding ways to boost your WordPress website speed? You might check for website speed tools. And found your images are taken quite a space in your WordPress website. Our WordPress website development experience says the same. Well, if you have tried enough by playing with JPEG (JPG) to PNG or reverse, we have a solution for you called WordPress WebP Images.

In this article, we’ll dig further into WebP images and also know how to use it for your WordPress websites. Let’s start with the explanation of WebP images.

What is WordPress WebP Images? Know in detail

WebP images are an advanced image format, designed by Google in 2010. The purpose behind it is to reduce image size without losing its looks and quality. The web performance team of Google developed it as a replacement while supporting good transparency, compression, and animations.

WebP supports both lossy and lossless compression methods. It depends on whether you are using lossy or lossless compression.

  • WebP Lossy compression uses predictive coding to encode an image.
  • WebP Lossless compression uses already seen image fragments to reconstruct new pixels.

With this extremely light-weighted format, you’ll get rich image quality with less bandwidth.

WordPress WebP images transform JPEG images, which is 25-34% smaller in size and 26% for PNG. However, the images’ looks & quality remain the same. When you load theme images on your website, it boosts time speed without breaking visibility.

The Web Browser Supports WordPress WebP Images

WebP images need visitor web browser support to work. But all search browsers don’t support WebP images. According to Can I use79.2% of browsers support the WordPress WebP images.

However, popular web browsers which support it, including

  • Chrome
  • Firefox
  • Opera
  • UC Browser
  • Microsoft Edge
  • Samsung Browser
  • Baidu Browser
  • QQ Browser

The browser which does not support WebP

  • Safari
  • EI
  • KaiOs

However, Safari (17% global browsing shareholder), will support WebP in version 14, which is expected to be released in September 2020.

How to Use WebP Images in WordPress Website

Just because some browsers don’t support WebP images, it doesn’t mean you can’t use it successfully. For efficient image conversion, don’t upload WebP images files directly to your media library, but use plugins. Here are some WordPress plugins to tackle this problem.

WordPress Plugins You Can Use for WebP Format

These WordPress plugins will convert your original images into WebP format and also keep a backup if the visitor’s browser doesn’t support WebP images. The best WordPress WebP Plugin is:

WebP Express – It is a free plugin that uses the WebP Convert library to convert all images into WebP format. It also drops the original image format to the site, so the visitors without a supporting browser can also access it.

The Work Process

  • Install the plugin
  • Click on start conversion
  • After complete conversion choose from Varied Response method or switch to CDN friendly mode to set up picture tag

If you are not using CDN, you can stick to Standard mode for autogenerated WebP images.

Optimole – The other free image optimization version also automatically converts images to WebP format. And serve them via Amazon CloudFront CDN.

If any browser does not support WebP images, the plugin serves them in the original format. With Optimole, you do not have to do anything as the plugin does everything that works for you.

ShortPixel – It is a popular WordPress image optimization plugin to resize and compress images.


  • It helps to automatically convert images to WebP and serve those images to browsers that support WebP.
  • It counts each WordPress image size that you optimize. So if you want to optimize multiple image thumbnails, one image could conceivably use multiple credits.
  • It spreads your ShortPixel credits over unlimited websites with no per-site limits.

Wrapping Up

The WebP file format is still growing in popularity and support. To put it in a nutshell large-sized images can stock up a big part of your WordPress site storage, and strike out the speed. Though WordPress has a solution in the shape of WebP images. However, it is not supported by all browsers, and you can use WordPress image optimization plugins for it.

There is no other image format or image optimization tool for the web that can manage smaller file sizes with no discernible loss in quality like WebP can. In this case, technicality can be a big obstacle. It would be helpful, and a speed booster to have an experienced WordPress development company on your side, for a full-fledged proposal, request a quote →  

custom wordpress theme

How to differentiate Custom WordPress Theme and WordPress Theme Customization?

From the surface, custom WordPress theme and WordPress theme customization look semantic in terms. But, as a WordPress development company, we dive deep every day and know it is not. We work daily on various WordPress development projects and can explain these wisely. As we think it is high time for a non-tech in this field to be aware of this technical variation.

In this article, we will discuss each tiny WordPress theme customization technicalities. So in the future, when you hand-over your project, you can understand it better.             

Explaining Custom WordPress Themes

Custom WordPress theme is a business website, which prepares from sketches, Adobe XD, InDesign, Photoshop, Figma, or any other designing tools. After that, the design piece is handed over to the developers. They built a custom front-end and hooked it up with a WordPress installation, which is an essential working website version of designs. 

In short, these themes are opposite to pre-built WordPress themes. 

Understanding WordPress Theme Customization

WordPress theme customization is customizing WordPress themes. The process most commonly used to set up a WordPress website via a pre-built theme. As the word customization explains it all, editing is something that is pre-existed.

For example, you have purchased a theme from ThemeForest( WordPress theme marketplace). And after choosing several templates and page builders, the further process you’re performing is customization.

Customization includes many activities, such as setting up pages with needful templates and filling them with creativity such as content, images, infographics, etc.      

The Levels of Theme Customization

In this website development spectrum, you will understand why and where both of them come in a frame. Both theme customization has respective places in the development world. 

WordPress crosses every layer of site development and fits well in each prospect and level. Let’s discuss them below.           

  • Easy-to-use Website Builders – The simplest one! In this first category, you can create a site with site-builders without any technical skills. In this space, you can either set a website or opt for a non-WordPress solution with drag-and-drop functionality. Wix or Squarespace are leading examples of this type of website builders. 
  • Theme Customization – In the second category, WordPress theme customizations take place. Here you purchase a WordPress theme (downloaded a free one) and host a site wherever you want to. In this case, accessible plugins and WordPress developers can create an out-of-the-box website for you. Now you can do a bit more custom work than hosted drag-and-drop tools.
  • Custom Themes – In the third category, custom themes turn up. Instead of making a site just like someone else’s, it works with templated solutions. And you’ll get a well-tailored website as per your business needs. However, it demands help from both the expert WordPress developers and designers. There are many other CMS’s (Content Management Systems) platforms like Drupal, Joomla, Magento, and more. However, to get a small or mid-sized website, without any jargon, this type of theme will work beyond your expectations. 
  • Big websites – In the fourth one, the big enterprise-level websites are produced. And you have to find the WordPress development professionals for that. There are famous examples available, using WordPress as their promising land such as Facebook, CNN, Time Inc, etc.      

In this type of developing build-up, you need more than a “normal” WordPress development company

We have discussed all the required knowledge of custom themes and theme customization. So we can hope that you can differentiate them and understand where and when you could use them. If you are looking for more WordPress updates, news, or trends stay updated with → If you looking for a WordPress  theme customization service provider then you can also contact us at →  

WordPress 301 redirection

How to use 301 Redirection in WordPress Page and Posts?

Backlinks are often called the backbone of site SEO (Search Engine Optimisation). But what would you do, if the backlink does not land right? What if bookmarking, blogging or any other Off-page submission activities failed? What if your visitor clicks a site or Off-site link and reaches nowhere. As a full-fledged WordPress Development Company, we can feel that pain. And know-how WordPress 301 redirection can be fruitful.   

Do you have ever been greeted with a “404 error” (Page does not exist)? If yes, then you might have felt time-waste. But the question is, do your customers feel the same for your site?

If you don’t want to let this happen to your WordPress site, start using 301 redirects. To know what WordPress 301 redirection is and how it performs the process, keep rolling. 

What is 301 redirect?

As the name indicates, it is a process of redirection. In the process developers make the user and search engine boot click on a link, which will lead them to the different URLs. 

301 is one the most common redirects from other commonly used redirects 302 and meta refresh. It is the most friendly one, as it moved permanently and recommended for SEO. 

Why does 404 emerge on your WordPress site?

There are several reasons for 404 emerging to your sites, check them out below.  

  • A Mistyped URL – In some cases, A simple extra letter in the page’s URL can lead your users to 404.  
  • Caching Problems – The browser caches can also be reasons for 404. In this case, you’ll keep seeing the 404 error even if the site works well for everyone else.
  • Domain Name Server (DNS) Settings Issues – Sometimes, domains may not have propagated to DNS, and the error emerges when you try to access the site’s pages.
  • WordPress Compatibility Issues – Sometimes, problems generated with plugin or theme. It affects URLs and permalinks for your website. If anyone tries to access an URL with WordPress permalinks, a 404 error occurs.

404 error isn’t unique to WordPress, it can crop up any platform. However, WordPress supplies many advantages and ways to troubleshoot the issue. Let’s discuss what to do if you find a WordPress 404 error.

When to Add 301 Redirects?

If you don’t want to deal with the big one later, start it earlier. Take a note of the daily-based process, where you should use 301 redirects after the procedure.

  • When you change URLs for a single page or post – After Change of URLs for a single page or post, add 301. It will redirect the links (external/internal) from the old one to the new one.      
  • When you merge multiple posts – After converting multiple posts to a single one, don’t forget to redirect the URLs.   
  • When you change your domain name – After changing the domain name, while keeping the same content, add 301 redirects. It redirects it from the old one to the new one.    

How to add WordPress 301 redirection to your WordPress site?

 You can perform it in two ways:

  1. Redirect with htaccess
  2. Use simple 301 redirect plugins  

In this article, we are shedding light on the second route, so one can learn the easiest way to redirect 301. 

Use Simple 301 Redirect Plugin-   

  • To use the plugin, install and activate it.
  • Go to the setting >> redirect. 
  • Now all you need to do is, enter the last part of the original URL to “Request Box” (left side). 
  • Now enter the new URL on “Destination Box” (right side).
  • The lower given “Wildcards Box” can help you in other advanced redirects. 

Shortly, if you want your site users and search engine to rank your site or site pages, add WordPress 301 redirection plugin. However, if you don’t want to take a chance or want WordPress experts to perform it, hire WordPress developers today. At,, We have been working for years in the field of WordPress Development, contact us for the best WordPress services.  If you are looking for more WordPress updates, news, or trends stay updated with → If you looking for a WordPress  development service provider who redirects your page or post like a pro then you can also contact us at →    

Top WordPress eCommerce plugins

How to Choose Top WordPress eCommerce Plugins for your Store?

WordPress has emerged to the next level standards with its eCommerce plugins. The platform has flourished with over 57,000 total plugins including lots of popular top WordPress eCommerce plugins, which are available on WordPress plugin store. We, as a well-versed WordPress Website Development Company, are aware of plugins that will suit your business needs. The best of them will make your WordPress e-commerce development procedure as easy as pie.         

In this article, we will discuss the top WordPress eCommerce plugins that we found extremely useful in the WordPress e-commerce development process.  

Top WordPress eCommerce Plugins


With 5+ millions of active installations, WooCommerce is the most popular eCommerce plugin currently available for good reason. As it indicates with its tagline, the plugins will help you to sell anything, anywhere. The e-commerce plugin will integrate with WordPress and give the store owner complete control over his website. It allows developers to modify the code depending on their needs. 

It also helps you organize shipping for your products, accepts all major credit cards, PayPal and bank transfers, and its robust framework allows you to scale your store from basic to high-end. All you need is a trustworthy WooCommerce Development Company to match the stands of WooCommerce.  

Easy Digital Downloads

EDD provides the easiest way to sell digital products with WordPress. This plugin will allow you to sell various digital products such as Software, documents, ebooks, photos, graphics, videos, songs, etc. This plugin includes features such as a cart system for purchasing multiple downloads at once, a promotional code system, multiple payment gateways, complete payment history, bundle products, detailed purchase logs. 

The developer-friendly plugin is easy enough to handle for beginners with its simple and intuitive features. However, if you don’t want to mess it up on a technicality, hire WordPress Development experts. 

Cart66 Cloud

There is no need to explore and configure plugins as it has built-in plugins. It has taken a strategy to limit the number of add-ons required for the plugin to work smoothly. It provides security in payment, storing, delivery, and keeping the email receipts out from people’s spam folder. 

It includes a built-in billing engine and supports almost 100 payment gateways. Unlike other e-commerce plugins, you don’t have to buy add-ons and worry about SSL certificates and security scans, as it gives you everything in one easy to use package.  

WP eCommerce

Known as the alternative of WoCommerce, WP eCommerce is a free and powerful plugin that allows you to sell anything online, quickly and easily. You can customize this plugin with CSS and HTML, integrate it with different payment gateways and other WordPress plugins, and checkout securely with SSL. 

Ecwid eCommerce Shopping Cart

A plugin that you would like to add on your WordPress website. It’s powerful, Gutenberg-friendly, and easy to use. In 175 countries it is used by over 1 million sellers with 45 different language support. The plugin is supplying a lot with it such as real-time shipping integration and selling on Insta and Facebook. 

The plugin caters unlimited storage, automatic backups, and seamless upgrades. The plugin is PCI DSS Level 1 certified, which is the gold standard for e-commerce solutions worldwide.         

WP Easy Cart Shopping Cart & eCommerce Store

The powerful free WordPress plugin will automatically create 3 new pages on your website- Store, Cart, and Account. This plugin is well-customized with the basic design, multi-language & multi-currency features. It will allow you to get ease with selling, managing, shipping, tax, and payment collection.

The premium edition of this plugin unlocks many other conveniences such as order editing, subscriptions, Apple Pay, Google Pay, Microsoft Pay, 30+ additional payment processors, coupons, promotions, and other marketing material.

The Golden Tip

All the above-explained plugins are the best. However, we suggest you choose accordingly. Go to the features section and know-if the plugin is useful for your eCommerce site or not? But before all this, know your website goals, and requirements first, so you can pick the best one for you. For a better decision, hire WordPress Development Experts.  

In short, At, we counsel you with the right plugin for your eCommerce store. Our experts WordPress developers have never-ending knowledge in WordPress Development, and their years of experience lead them to choose the best plugin for your site. If you are looking for more WordPress updates, news, or trends stay updated with → If you looking for a WordPress plugin development service provider for your build your online store, you can also contact us at →    

wordpress multisite domain

How WordPress Multisite helps you to run multiple domains on your server?

As a business owner, multiple sites can be a flourishing step towards the bright future of your online business. The launch of WordPress 3.0 has changed the way of WordPress development. It introduced multisite and multiple domains features and allows WordPress developers to manage different networks without various installations. With this feature, all the WordPress sites are connected in the WordPress network, which allows you to install themes, plugins in one place and enable them. It also makes the backup and upgrading procedures easy which can be achieved with a few clicks in the admin panel.

Before going off the deep end, let’s drive first towards the WordPress multisite.  

What is WordPress Multisite?

The WordPress multisite development is one of the features of WordPress that allows you to run multiple sites from a single installation and codebase. Not only this, but it also helps you to host as many blogs you want from multiple domains with a single installation. This will solve the problem of repeating boring and time-consuming processes such as logging in and logging out. So basically, it is the same as running multiple cars from single steering.

Benefits of WordPress Multisite

From saving time and getting the work done more efficiently, the WordPress multisite is offering a lot more. Check out the descriptive benefits below.

  • Free to use and scalable enough to support all multisite websites from one dashboard panel. 
  • Quick access to multiple sites, with one-time login or logout capability   
  • Install plugin and theme only for a time, and it will distribute plugins to all your sites.
  • Easy updating, as at WordPress multisite you got the shared central code, which updates all site’s core, plugins, themes with one go. 
  • The time-saving development process, as the WordPress developer can create multiple sites with the help of sharing capacity.  
  • SEO-remains unaffected, as the search engines recognize the multisite as an individual site.  
  • Efficient code, as the site runs on one network, which means less code and less code means saving of time, money, and efforts at the same time.  
  • Systematic WordPress development, without investing much time on the developing process, as you can design the common element of all sites at the same time.  
  • Well-planned management, now you have to manage only one site and others will be managed with it. 

You can hire WordPress developers to set up the primary and secondary domain on the same admin panel. This is ideal for businesses that have multiple websites such as media organizations, e-commerce websites, and technology companies. Let’s know them in detail, scroll down.  

Who Should Use WordPress Multisite 

If you want to run multiple websites of the same industry with the same focus or goal, then WordPress multisite is perfect for you. Over and above, if you feel your business site is going to scale and it can be unbearable soon, WordPress multisite can help you out. For the best example, you can look upon is- You can see how it makes it possible to handle millions of blogs and site pages with the WordPress multisite feature.  

Multisite domains and multiple domains set up is easier said than done, and you will require developers with expertise in WordPress development. This is where can be your perfect partner for custom development projects. The firm has an experienced team of WordPress developers who have designed websites from scratch. If you are looking for more WordPress updates, news, or trends stay updated with →